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Five

Specialty coffee, in black and white.

A monogram drawn in one thin line, and a pattern that grows out of it.

Client
Five
Discipline
Branding, Packaging
Scope
Identity, pattern, packaging, uniform, signage
Five, Specialty coffee, in black and white, image 1
Five, Specialty coffee, in black and white, image 2
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Five, Specialty coffee, in black and white, image 5
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Five keeps to black, white and pale grey, and lets a geometric pattern do the talking. It wraps cups, coffee bags, paper bags, aprons and the shop sign, so every piece reads as the same brand from across the room.